Brand Guide
Welcome to the world of Almond Cow—where making fresh, plant-based milk is fast, fun, and totally game-changing. Dive in to discover our story, mission, and everything you need to share the magic of homemade, dairy-free goodness.
Our Story
Almond Cow™ was born in 2017 out of a rebellious spirit defined by a passionate objective: to change the paradigm of plant based milks; becoming something that is made fresh at home instead of bought at the store and reduce the extraordinary environmental impact.
From our extraordinarily successful kickstarter campaign to today, Almond Cow continues to expand on this vision. Our steadfast commitment to sustainability and conscious simplification of the process continues to enable more fans to realize our dream.
Official Name
Almond Cow
Almond Cow Co.
Brand Description
Almond Cow designs Milk Makers to transform any nut, seed, or grain into plant-based milk in moments - without the hassle of straining. Beyond the milk maker, Almond Cow sources organic milk ingredients in compostable sachets and designs glassware to store the milk in for a complete end-to-end-solution to milk without the packaging.
Key Messaging & Phrasing
“Milk in a minute” or “Makes milk in a minute” - emphasize speed.
The Milk Maker can make 5-6 cups per regular batch, or 2 cups using the collector cup method.
Uniform messaging for shipping: "FREE U.S. shipping on orders $60 or more".
We tag recipes as vegan as applicable, but we do not speak to a wholly vegan audience (see study here).
Main messaging when talking about Milk Maker
It’s customizable: Use any combination of nuts, grains, and seeds to craft your own plant-based milk.
It’s fast: Go from plants to plant milk in just 60 seconds.
It’s healthy: Say goodbye to grocery store plant-based milk loaded with unwanted gums, emulsifiers, and excessive processed sugars.
It’s eco-friendly: For every homemade batch of milk, you save a plastic or plastic-lined carton of store-bought milk from going into landfills and oceans.
Official Images
